Class: Cheryl McLaughlin - Create Your Buzz-Kicking Blog : The Hands-On Workshop

06/19/2012 8:30 pm
Four Tuesdays: June 19-July 17 (no class July 3)

Bring your laptop (if you have one) and roll up your sleeves. We’re going to Create Your Buzz-Kicking Blog. In this workshop you will learn: The Keys to Highly Successful Author Blogs and Why They Work; The 6 Essential Things Your Blog Must Have and Where to Put Them; How to Set Up Your Blog; Write Great Content Your Readers Will Love; Time-Saving Tools; How to Avoid Common, Costly Mistakes; Promote Your Blog Without Being Obnoxious.
Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Cheryl McLaughlin - Create Your Buzz-Kicking Blog : The Hands-On Workshop

06/19/2012 8:30 pm

Four Tuesdays: June 19 - July 17 (no class July 3)

Bring your laptop (if you have one) and roll up your sleeves. We’re going to Create Your Buzz-Kicking Blog. In this workshop you will learn: The Keys to Highly Successful Author Blogs and Why They Work; The 6 Essential Things Your Blog Must Have and Where to Put Them; How to Set Up Your Blog; Write Great Content Your Readers Will Love; Time-Saving Tools; How to Avoid Common, Costly Mistakes; Promote Your Blog Without Being Obnoxious.

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Sophie & Liz Epstein - Hands-On Social Media Workshop for Beginners

07/15/2012 3:00 pm

Bring your laptop!  Join blogger extraordinaire Sophie Epstein, from the young adult book blog MrsMagooReads.com and her mother Liz Epstein (LiteraryMasters.net) as they present a fun and friendly workshop where you will learn how to use Facebook and Twitter to promote your blog or business, or just to keep in touch with friends.  Before leaving, you will create your own Facebook Page and your own Twitter account, and you will learn how to navigate them and how to link them to your existing (or future) blog or website.

Class also available on Sat, Aug. 4. 

 

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Cheryl McLaughlin - Twitter Strategies for Authors

07/29/2012 4:00 pm
Do you look at Twitter and your eyes glaze over? Do you not “get” Twitter? Twitter is one of the most powerful tools you can have in your author marketing tool kit to understand your audience, get known, connect with your potential readers and spread the news about your book and projects. This workshop will show you how Twitter works, how to write your Tweets, and how to make Twitter work for you.
Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Cheryl McLaughlin - Create Your Buzz-Kicking Blog for Beginners

08/04/2012 5:00 pm
An Introduction and Getting Started Guide

Today, if you don’t have a web presence, you don’t exist. But how do you develop this presence, this site—your home on the web? What should it include and why? This course, in plain “author speak,” will take you “under the hood” of successful author blogs and blogsites and show you how they work and why. Even more, you will learn how to avoid the most common costly mistakes authors make and save yourself a lot of headaches, time and money!
Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Cheryl McLaughlin - Online Marketing for Authors

08/04/2012 10:00 pm

Strategies, Tools and Choices

Today, the web is exploding with powerful (often FREE) tools you can use to develop author platform and promote and sell your books. But what are these tools? How work, and how do you choose the strategies and tools that are right for you and project? If you want to learn more about blogs, Facebook, Twitter, LinkedIn, GoodReads, Pinterest, Google+ and more and how they can help you, this class is for you.

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Cheryl McLaughlin - How to Build Your Author Platform: The Road Map

08/05/2012 4:00 pm
You’ve heard that you need to develop an Author Platform to sell your book to agents, publishers and book buyers. But, what is it? How do you build it? And how long will it take? Your Author Platform is about Creating Visibility (standing out above the noise) and Reach (finding and connecting with your readers). This workshop will show you case studies of successful Author Platforms and how they built them, tips for success from authors and agents, and will provide you with The Author Platform Road Map: a step-by-step guide that will help you build your author platform using online and traditional tools that will fit you, your message and your book project.
Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Sophie & Liz Epstein - Hands-On Social Media Workshop for Beginners

08/05/2012 2:30 pm

Bring your laptop!  Join blogger extraordinaire Sophie Epstein, from the young adult book blog MrsMagooReads.com and her mother Liz Epstein (LiteraryMasters.net) as they present a fun and friendly workshop where you will learn how to use Facebook and Twitter to promote your blog or business, or just to keep in touch with friends.  Before leaving, you will create your own Facebook Page and your own Twitter account, and you will learn how to navigate them and how to link them to your existing (or future) blog or website.

Class also available on Sun, July 15. 

**Please note that in our physical newsletter this class was incorrectly listed as being $35 and running until 3:00pm. We apologize for any confusion**

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Cheryl McLaughlin - Getting "Eyes" for Your Blog, Book or Website

08/18/2012 4:00 pm
As an author, blogger, publicist or publisher, knowing how to use the powerful tools of the web to get known, build your community and promote and sell your books and services is essential for success. This course is designed for people who want to take their blog or website to the next level and combine it with the social networking tools that create the powerful promotion, marketing and community-building system necessary to attract more fans and sell more books.
Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States

Class: Cheryl McLaughlin - Create Your Facebook Fan Page

08/19/2012 4:00 pm
A Facebook Fan Page, with its new Timeline feature, is a powerful tool you can use to Develop your Author Platform, Grow Your Community, and Promote Your Books or Business. With step-by-step tutorials and case studies, this workshop will show you: How Facebook Pages Work; Examples of Customized Pages, How to Create Your Facebook Page and Timeline, Set Up Your Profile, Write Eye-Catching Updates, and Manage Your List of Fans,Tips for Success from the Best!
Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Province:
California
Postal Code:
94925
Country:
United States


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