Class: Meghan Ward - Social Media Mastery in a Day

07/20/2014 4:00 pm

Sun., July 20 • 10:00-4:00pm • $105

 

 

Should you be on Twitter or Snapchat? Facebook or Google+? Instagram or Pinterest? The number of social networks is overwhelming, and you can’t do it all. In this one-day intensive workshop, you’ll learn strategies for building your brand—whether you’re an author, designer, or dog walker—on the most popular social media networks of 2014.

Meghan Ward is the author of Runway: Confessions of a Not-So-Supermodel and the owner of Writerland.com, a weekly blog about writing and publishing.


Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Postal Code:
94925
Country:
United States

Class: Alice Acheson - The Greatest Marketing Tool

09/19/2014 1:00 pm
Fri., Sept. 19 • 10:00-1:00 pm • $60
 
 
 
 
Pre-class assignment required.
Authors! Be prepared to present yourselves and your projects in the best manner possible. The listener might be an agent, publisher, bookseller, or future reader. Acheson shares what works, what doesn’t, and why. As a marketing and publishing consultant with decades of experience, Alice Acheson works with authors, illustrators, and photographers. She has edited books and negotiated contracts. Her publicity work has produced many New York Times bestsellers.

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Postal Code:
94925
Country:
United States

Class: Alice Acheson - Publishing Choices

09/19/2014 5:00 pm
Fri., Sept. 19 • 2:00-5:00 pm • $60
 
 
 
 
With decades of familiarity with all kinds of publishing options, Alice shares the advantages and pitfalls of each process. Get answers to all of your crucial questions. As a marketing and publishing consultant with decades of experience, Alice Acheson works with authors, illustrators, and photographers. She has edited books and negotiated contracts. Her publicity work has produced many New York Times bestsellers.

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Postal Code:
94925
Country:
United States

Class: Alice Acheson - Your Book--What's Next?

09/20/2014 5:00 pm
Sat., Sept. 20 • 10:00-5:00 pm • $150
 
 
  
 
Pre-class assignment required.
You’ve chosen the publishing method, now learn how to market your book and allot time, energy, and money to publishing demands without neglecting your writing. In class, we’ll create a realistic timeline, marketing plan, and sell sheet. 
As a marketing and publishing consultant with decades of experience, Alice Acheson works with authors, illustrators, and photographers. She has edited books and negotiated contracts. Her publicity work has produced many New York Times bestsellers.

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Postal Code:
94925
Country:
United States

Class: Alice Acheson - Write a Book Proposal That Sells

09/21/2014 1:00 pm
Sun., Sept. 21 • 10:00-1:00 pm • $60
 
 
 
 
Your manuscript may be a winner, but rejection letters will accumulate without a solid book proposal. Alice Acheson will discuss how to convince an agent or editor to read your proposal, what should be in the cover letter versus the synopsis, and much more! As a marketing and publishing consultant with decades of experience, Alice Acheson works with authors, illustrators, and photographers. She has edited books and negotiated contracts. Her publicity work has produced many New York Times bestsellers.

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Postal Code:
94925
Country:
United States

Class: Alan Rinzler - How to Write & Get Published

09/27/2014 12:00 pm
Sat., Sept. 27 • 10:00-12:00pm • $55
 
 
 
 
What’s the difference between a page turner and a clunker that disappears without a trace? It’s the story, characters, pacing, literary style, dialogue, sensory description, and narrative voice. Learn specific techniques for improving your writing, then navigating the turbulent waters of today’s book business. Alan Rinzler has edited and published Toni Morrison, Tom Robbins, Hunter S. Thompson, Clive Cussler, Robert Ludlum, Shirley MacLaine, Jerzy Kosinski, Bob Dylan, and Andy Warhol in executive positions at Simon & Schuster, Bantam, Grove Press, Rolling Stone, and Straight Arrow Books.

Location: 
Street:
51 Tamal Vista Blvd
City:
Corte Madera
,
Postal Code:
94925
Country:
United States


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